Heidi has worked in the fitness industry for over 17 years as a personal trainer, group exercise coordinator, program manager, cycling instructor and studio owner. After working for larger corporate gyms, she started her first company, The Training Room, in 2009 with co-founder Maren Kravitz. Their goal was to offer personalized fitness services to the Somerville community without a traditional gym membership. After a decade in business, the birth of her son in 2017, and the expansion of The Training Room to a third Burlington location in 2018, Heidi sold the TR to her partner in order to focus on building a fitness community closer to home. Her new company, Movement Workshop, is an extension of her original vision with an even greater emphasis on holistic wellness - integrating nutrition programs, physical therapy and mental wellness with optimal movement-based training. She believes people who move with purpose, live with strength.